When Leaders Speak: How to Get Heard, Get Remembered and Get Results

  Mr. Paul Hellman

Paul Hellman is the author of Naked at Work: How to Stay Sane When Your Job Drives You Crazy (Penguin) and Ready, Aim, You're Hired! (Amacom). He has taught MBA courses at Northeastern University, and organizational psychology courses at Bentley College, where he was nominated twice by the management department for an outstanding teacher award. 

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Time Allocation - Topics

20% Learn 13 ways to project executive presence 

• Recognize the leadership message you're sending (often without realizing it) 

 Increase your impact by varying your style 

 Learn how to look confident (even when you don't feel confident) 

20% Say it in 10 words or less 

 Focus, focus, focus 

 Understand what your audience is really thinking

    (they've got 3 key questions) 

 Quickly design your message using 3 potent techniques 

20% Use stories to influence & inspire others 

 Learn how to develop a compelling leadership story 

 Practice the 3 keys to an effective story 

20% Capture attention—immediately 

 Learn the #1 rule about attention 

 Identify 10 ways to open a talk 

20% Dialogue with others to get buy-in 

 Create smart questions to engage your group 

 Learn how to answer tough questions & think on your feet

 

 

 

 

Seminar Description

As a leader, everything you say and do sends a message and, for better or worse, has impact. Our purpose: sharpen your leadership message. You'll start by completing a self-assessment. Then we'll identify 13 ways to project executive presence. We'll practice focus. You’ll learn a fast method to focus your message, and you'll develop and test a short communication to advance your leadership priorities. Here's a challenge: it's not what you say—it's what others hear. And attention spans keep shrinking. We'll look at 10 ways to immediately capture attention. We'll also work on stories—one of the best ways to influence & inspire others. The last part of the program focuses on dialogue, specifically smart questions that get others engaged—how to ask them, how to answer them. You’ll leave with powerful & practical communication techniques to inspire performance—whether leading your team, making a presentation, or managing yourself.

 

Guide to Participant Selection

Department Admin Distrib Engr Finc H.R. Legal Mktng IT Opr Plng Pchsg R&D Sales
Senior Executive 3 3 3 3 3 3 3 3 3 3 3 3 3  
General Manager 2 2 2 2 3 3 2 2 2 2 2 2 2  
Middle Managers 1 1 1 1 2 2 1 1 1 1 1 1 1  
Managers
& Leaders
1 1 1 1 2 2 1 1 1 1 1 1 1  

APPLICABILITY
"1" indicates primary target audience.
"2" indicates a good fit if the level of material is appropriate.
"3" indicates (in the opinion of the institute and the faculty) very limited applicability.

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Last Updated 05/14/14